Slay All Day Music Festival is an imagined musical festival concept.
For this project, I was tasked to conceptualize the theme for a musical festival and develop the visual language and branding for the event. I created wireframes for a mobile app that could be used before and during an event that included a landing page, schedule and artist page.
Slay All Day is an all-female single day music festival at Gas Works Park in the heart of Seattle. Witness legendary old school and new school RnB and hip hop musicians perform against the gorgeous backdrop of Lake Union.